South Korea's top virtual influencer
Rozy is a charming 22-year-old from South Korea.
She is loved by Gen Z and not real. She is one of the top AI influencers on Instagram.
Want to know who she is? We break it down for you.
Background of Rozy Gram
Rozy Gram, known as @rozy.gram, is a so-called virtual influencer. She represents a new era of influencers—ones who are crafted not born, yet as real in influence as any human star.
Rozy is a really cool AI influencer. Her life motto is “hakuna matata” and she is known for her flawless appearance, sustainable advocacy, and engaging social media content.
Rozy is created by Sidus Studio X in Seoul, brought to life through the vision of CEO Baek Seung-yeop, who saw the boundless potential in virtual influencers to redefine engagement.
Rozy embodies more than just digital perfection; she's a symbol of innovation in influencer marketing. Created to harness the growing trend of virtual personas, Rozy offers brands a unique blend of authenticity, relatability, and eco-conscious advocacy.
Whether she's surfing, skateboarding, or just sharing her thoughts, Rozy's activities and endorsements feel as genuine as those of any real-life influencer. Her commitment to real-time interaction and leveraging technology for a positive impact sets her apart in the digital influencer landscape.
Snapshot of Rozy’s Instagram Profile
Rozy's Instagram is a testament to her influence and appeal. Take a look at her Instagram feed and you will see it is full of captivating images, often tagging large brands, including Tiffany & Co and Calvin Klein.
Take a look at the images and tags below.
Get your own AI influencer
As you explore the fascinating world of AI influencers on Instagram, why not consider creating your own AI personality for your brand?
There are several benefits to creating your own virtual influencer. It's a new way of promoting your brand where you keep full control over the messaging and visuals. It's also low-cost compared to human influencers.
Our AI influencer process consist of four simple steps:
Create a backstory of AI influencer
Establish the content strategy
Create content
Execute promotional activities
Want our help? Simply send us an email to get started.
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